Communities Attracting Retirees

In 2008, the North Carolina Basic Meeting created a Licensed Retirement Neighborhood Program to be administered by the NC Division of Commerce. It is a neighborhood growth program for these cities who need to entice retirees to their space as an financial and neighborhood growth technique.

This system designates a city as having a high quality of dwelling that the older neighborhood needs. The potential advantages for making a city engaging to retirees is substantial: amassed wealth introduced into the world, builders drawn to construct reasonably priced housing and senior services, present retirees stay locally.

Texas has been very profitable with their Licensed Retirement Communities (CRCs)and estimates that every retiree family who strikes to the state creates 1.5 jobs. The GO TEXAN Licensed Retirement Neighborhood Program has been in place since 2006 and is at present updating info on the influence of CRCs on member communities. The city of Cuero, Texas has had their CRC designation for 2 years. Randall Malik, the Govt Director for the Cuero Growth Company, accredits his city’s newly constructed assisted dwelling and grownup daycare facility to the lively advertising of Cuero as a Licensed Retirement Neighborhood.


To be thought of for certification, a neighborhood authorities should submit an utility to the Division of Commerce’s Neighborhood Growth Division. The city is evaluated on standards necessary to retirees: reasonably priced value of dwelling, low taxes, low crime charge, high quality medical care, recreation, academic and cultural alternatives, and a welcoming neighborhood. Dimension of the inhabitants doesn’t deter certification, nor does a rural or city setting. The shortage of reasonably priced senior housing can be not a problem as a result of, if licensed, builders could possibly be influenced to construct. The designation has a five-year life, after which communities might want to contemplate re-certification on the finish of the five-year interval.


The Division of Commerce has established qualifying standards for a Licensed Retirement Neighborhood.

  1. Be situated inside 30 miles of a hospital or emergency medical providers (doesn’t need to be inside the metropolis limits).
  2. Acquire assist of church buildings, golf equipment, companies, media.
  3. Remit an utility charge to the twenty first Century Communities program of $10,000. If the city doesn’t obtain certification, the $10,000 might be returned.
  4. Submit a accomplished advertising and public relations plan designed to perform the aim of the Program to the Division of Commerce.
  5. Submit a long-term plan outlining the steps the neighborhood will undertake to keep up or enhance its desirability as a vacation spot for retirees.
  6. Set up a retiree attraction committee which should be in place for six months earlier than the city can apply for certification. Purposes are acquired twice a yr in January and June/July, and several other months are wanted for assessment. The committee:
  • Assesses the neighborhood and submits a report back to the Division.
  • Sends consultant of committee to State coaching conferences performed by the 21st Century Communities program.
  • Raises funds essential to run the Program, organizes particular occasions and promotes and coordinates the Program with native entities.
  • Establishes a neighborhood picture, evaluates goal markets & develops a advertising and public relations plan designed to perform the aim of this system.
  • Develops a system that identifies and makes contact with present and potential retirees who will present tour guides when prospects go to the neighborhood, invite prospects to particular neighborhood occasions and preserve continuous contact with prospects till the prospect makes a retirement location choice.

Communities chosen for certification will obtain inclusion in state-level advertising efforts, technical help, networking alternatives and grant funding to assist their program.


When retirees search for a Retirement Neighborhood, a big a part of the vetting course of has already been accomplished by the state of North Carolina’s certification course of. The retiree can relaxation assured that the city might be welcoming and have a minimal degree of services and providers.

On the time of this text, Lumberton, NC was the one Licensed Retirement Neighborhood in North Carolina, developed in 2010. Connie Russ is the Downtown Growth Coordinator/Retiree Recruiter for Lumberton and was instrumental, alongside along with her committee, in creating the certification program for North Carolina. In the present day there are three different North Carolina cities licensed as retirement communities: Asheboro, Marion and Sanford.

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